Thomson drops Brunswick from corporate remit

Thomson Financial has axed Brunswick from its corporate

communications account, turning to financial services shop Anderson

Soames Communications.

The Thomson group hired Anderson Soames to cover its pan-European

corporate brief, initially focusing on the UK, France and Germany, with

possible plans to extend the campaign across the rest of Europe.

Anderson Soames won a three-way pitch to secure the account. Agency MD

Karen Anderson leads a four-strong team on the account, reporting to Ewa

Johnson, Thomson Financial European director of marketing and


Anderson said: 'The market needs better education with regard to their

depth and breadth of data and information solutions offerings, enabling

greater customer benefits under an integrated brand.'

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