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The BIG picture

March 15, 2012

News
Black Diamond: to promote locations such as Lake Tahoe
Black Diamond: to promote locations such as Lake Tahoe
Brand USA has retained UK agency Black Diamond to promote locations such as Lake Tahoe (pictured) to British and Irish consumers. The appointment follows an executive order issued by President Obama to support the economy with tourism.
  • United Kingdom
  • Travel & leisure
  • Account move
  • Consumer PR
  • Global
  • North America
  • Consumer PR
  • Travel / Leisure
  • Public Relations
  • Account win
  • Black Diamond
  • North America
  • New Business
  • Brand USA
  • Global

More...

  • South African Airways appoints Black Diamond

  • US Travel Association appoints new comms chief as Brand USA tourism body launches

  • Global PR: National branding - Reputation of a nation

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  • In brief: Senior hires at Newington, Gates foundation recruits UK comms lead, PHA wins charity
  • Senior trio leave Qatar Airways comms team as senior seat remains vacant

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