MEDIA: Hopkins secures BBC music online multimedia brief

The BBC has appointed its first head of music online. Simon

Hopkins, who joined the development team as a consultant at the

beginning of the year, will this month oversee the second phase of's launch.

His role is to create a cross-platform multimedia environment for all of

the BBC's musical offerings, from classical to contemporary. The site

will showcase BBC music content across radio, TV and online.

Hopkins will report to Simon Nelson, controller of new media, BBC radio

and music.

Hopkins has spent most of his career in the music industry, much of it

with Virgin Records in a variety of roles.

His appointment follows that of Chris Kimber, who was made the BBC's

first head of radio online six weeks ago (PRWeek, 13 April).

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