INTERNATIONAL: Office in New York opens as Citigate Broadcast grows

NEW YORK: Incepta has taken its Citigate Broadcast (CB) brand into

the US by setting up a New York office.

The three-person office was mainly launched due to client demand,

according to associate director Michelle Kramer.

She said international clients such as Nasdaq had asked CB - launched by

Incepta CEO David Wright - to provide an American presence.

The agency offers implementation tools including b-roll/VNRs, satellite

uplinks and remote TV and radio tours, as well as live webcasts,

broadcast media training, monitoring and evaluation.

Kramer will initially head the office, recruiting ten staff before the

end of March next year. She is expected to return to London when the

office is fully functioning.

In addition to Nasdaq, CB will be servicing existing clients from the

London office, such as Norwegian telecoms firm Telenor ASA and AT&T

Latin America.

Edited by Holly Williams.

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