Stakes are high as Salary Survey reveals figures

Public sector PROs are still losing out to their private sector

counterparts in the salary stakes.



According to the 2001 PRWeek/Median Recruitment Salary Survey, the

average wage of almost pounds 30,000 for a public sector PRO trails the

private sector equivalent by almost pounds 8,000.



At senior level the divide is even greater: a private sector head of

comms earns pounds 51,000, compared to only pounds 37,100 paid in the

public sector.



Consultancy PROs also lag behind the private sector with an average

salary of pounds 35,000. But senior directors' salaries redress the

balance - a board director's salary is more than pounds 7,000 higher

than that of a private sector head of comms.



And at the highest level, the heads of top PR groups can command in

excess of pounds 750,000.



PR continues to be a time-pressured occupation. A fifth of respondents

work regularly at weekends, and nearly a quarter do not take all their

holiday entitlement. Despite this, the number saying their job is

stressful dropped four per cent from last year.



The survey was conducted in February by Benchmark Research.



Salary Survey, p13/Leader, p10.



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