The agency aims to provide a public affairs service that will be fully integrated with its corporate and consumer divisions. The department has been launched following requests for political and regulatory advice from clients.
C&W Political Counsel will be led by Andrew Escott, currently a director within the corporate practice. The team has already begun working for clients including Ferrero and Drinkaware.
The agency has not made any new appointments, but the three advisers working for Escott have been hired over the past nine months as the business has been incubated.
Cohn & Wolfe CEO Scott Wilson said: ‘Our key point of difference comes with the joined-up planning and advice alongside corporate and product/brand comms programmes. This integrated working is something clients are increasingly asking for.’
Escott added: ‘To compete with the best agencies, we’ve put together an experienced and enthusiastic team delivering the full range of public affairs services. But the strength of our offering lies in our integration with Cohn & Wolfe’s traditional PR work.’
The team also includes manager Anna Price, who was formerly head of public affairs at e-skills, the UK Sector Skills Council; and manager Scott Brodie, who was formerly at EUK Consulting.