BSkyB picks Allan start-up for corporate PR

British Sky Broadcasting has handed its public affairs, corporate

and financial PR accounts to a start-up consultancy headed by former

BSkyB communications chief Tim Allan.



Allan's firm, which will unveil its name at an official launch next

month, replaces incumbent Bell Pottinger after ten years handling the

accounts.



Chime Communications chairman Lord Bell and Bell Pottinger will continue

to be retained as high-end strategic corporate advisers to BSkyB chief

executive Tony Ball and director of communications and corporate affairs

Julian Eccles.



Allan - a former BSkyB comms chief and deputy press secretary to

Alastair Campbell from 1994 to 1998 - will take over the accounts early

May following Sky's next set of financial results.



Reporting to Ball and Eccles, Allan will work on a remit to cover

financial results and other corporate communications activity as well as

advise on the forthcoming Communications Bill.



Allan has recruited a team of five ahead of his agency's launch, to

handle the BSkyB work and confirmed he will be pitching for business and

recruiting further, in particular for senior partners, once the

consultancy is up and running.



'The aim of the agency will be to provide integrated communications

advice to clients, offering a bespoke high quality service to senior

execs both in the corporate, financial and public affairs sphere,' said

Allan.



He is currently acting as BSkyB strategic planning manager - a role he

took on following his graduation with an MBA from INSEAD last December.



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