GLOBAL ROUND-UP: News in brief

BOMBAY: Kodak India is increasing its PR budget by 15 per cent over

its spend of nearly pounds 330,000 last year. According to Rajesh Singh,

Kodak India SV-P consumer imaging, campaigns will focus on cameras. 'The

key task is to bring people to the photographic fold. A large number of

Indians don't own cameras,' he said.



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