Flack: Flack in pictures
December 02, 2011
1. It's the dirty side of PR, but Midlands-based HROC seems to have enjoyed promoting a toilet. In order to highlight the 'unparalleled feeling of freshness' provided by client Geberit's new AquaClean WC, the team painted a 'water oasis' on the floor in the Bullring shopping centre in Birmingham. Shoppers were encouraged to interact with the art. Let's hope the agency will be flush with success.
2. The men at Synergy Sponsorship are a hairy bunch. But only because
they took part in Movember, the annual charity event that asks men to
grow moustaches for November to raise money for men's health issues.
3. A crisis of faith? Last week, shoppers in Oxford Street were joined
by 30 people dressed as reverends, who arrived on the Tube. The stunt
was arranged by the in-house PR team at BBC Worldwide Consumer Products
to promote the DVD release of Rev, the sitcom about a vicar running an
inner-city church.
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