Marianne Jones will join emap elan's 305,000-selling More! as
editor next month. Her departure from The Mirror newspaper's M magazine
will spark a reorganisation of the editorial team.
Jones was launch editor of M and oversaw its recent switch from Tuesdays
Features editor Mel Brodie will replace Jones. Marie Lunn, who is
currently commissioning editor and writer, becomes features editor.
Although Tina Weaver, deputy editor of The Mirror, is editor-in-chief of
M, Brodie will be the day-to-day editorial contact. 'Tina reads all the
pages but she is not the hands-on editor,' Brodie explained.
M's staff changes will be completed by the appointment of a deputy
features editor, who 'will generate original, quirky ideas, give
everything a bit of a spin. There will be fun but also issue-led stuff,'
Brodie said. It is effectively Lunn's former position in all but
Brodie said the reshuffle will not necessarily presage a change of
editorial direction for M. Mirror editor Piers Morgan said the move to
Saturdays was to attract female readers to the weekend paper.
Brodie came to M at launch from Marie Claire, where she was deputy
features editor. In five years on the IPC Media/Groupe Marie Claire
title, she also worked on its health and beauty spin-off.
Meanwhile, Helen Bazuaye, who has been acting editor of More! since
February, will revert to her former role as deputy editor. The
fortnightly glossy, aimed at women aged 16-24, has not had a full-time
editor since Marina Gask was made head of Project Scratch, the codename
for emap elan's planned teenage titles, a couple of months ago (PRWeek,
Her boss, Marie O'Riordan, left last month to edit Marie Claire (PRWeek,
30 March). David Bostock is covering O'Riordan's brief for the time