INTERNATIONAL: Mid East post for Biss Lancaster London director

DUBAI: Biss Lancaster Euro RSCG has lost Fiona Noble, its London

director of 10 years, to the agency's Middle East affiliate.

Noble leaves to head Dubai-based agency Bain Communications as MD - a

newly-created post.

Reporting to Bain founder and chairman Ian Bain, Noble will oversee a

client list including Intel, Nortel, General Motors, BAE Industries,

Airbus, TNT and Sheraton. She said her appointment will allow Bain to

concentrate on business growth and working on its key client General


Noble has not yet been replaced at Biss Lancaster in London, where the

office is recruiting to find someone to match Noble's marketing and

consumer PR skills.

Bain said: 'Fiona joins us at a time when the Middle East market in

general and PR in particular, are set to experience significant


Bain was established 20 years ago and covers the Middle East, North

Africa and Pakistan.

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