Australian financial services giant AMP has confirmed Richard Astle
as its latest director of corporate affairs.
Astle formally took up the post two weeks ago. He replaces Tony
McGarahan, who left last October to take a similar post at property firm
The appointment of a PR chief coincides with a wider shake-up of the
company's UK business. Three of its UK arms - Pearl, NPI and London
Life - have been gathered under one umbrella, AMP UK Financial
Under the old structure, each of the three handled its own PR: Ken McKay
was head of press for Pearl, while Paul Green filled the same role for
NPI. London Life is the smallest of the three and handled PR through its
Under the revised structure, McKay takes on a group head of press role,
while Green has moved within AMP to a broader marketing role. McKay now
reports to Astle, who in turn reports to AMP UKFS managing director Tom
The 34 staff within Astle's patch cover government affairs, press
relations, brand sponsorship, community relations and employee
communications. A head for each of these will report to Astle, though
the government post is currently vacant following Astle's promotion.
According to Astle, the company's work with Financial Dynamics - City
relations and corporate PR - is not due to be reviewed. There is no
incumbent for its retail financial services work, although agencies used
for recent projects include Polhill Communications and Lawson Dodd.
As well as the three units within UKFS, AMP also owns asset manager
Henderson Investors, and a 50 per cent stake in Virgin Direct. Astle
does not have responsibility for these.