Comms head departs as Michelin PR goes to Stoke

The on-going shake-up at tyre manufacturing giant Michelin has led

to the departure of the director of communications, Mark Carbery.



Carbery, whose final project was handling Michelin's involvement at the

start of the F1 season in Melbourne last month, left the company's

Watford HQ last Friday.



His departure follows a decision not to relocate with the rest of the

press and PR operation, to pounds 12m offices in Stoke-on-Trent at the

end of this month.



'I decided for professional and personal reasons to leave and develop a

consultancy role within the automotive and PR related industries, and to

develop my Formula 1 sponsorship interest, ' said Carbery, who is

currently working on projects for Jackie Cooper PR, Landmark

Communications and Bell Pottinger esp.



Carbery is to be replaced by the current head of internal

communications, Paul Niblett.



The relocation of the remaining 11-strong communications team is part of

the ongoing centralisation plan, which has seen the closure of eight UK

sales offices. Just over a year ago, Michelin announced the loss of 570

jobs at its Stoke factory.



However, a question mark remains over the exact size of the press team

once it has moved to Stoke.



'Because of the centralisation to Stoke, and the major reorganisation of

the communications team, some posts may become obsolete,' said group PR

manager Ian Hughes.



The Watford HQ, which housed the sales and marketing operations, is to

close permanently from May. Most of Michelin's administration, such as

its customer service centre, moved north in July last year.



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