PRWeek Awards 2011: Issues and Crisis Management

After the UK launch of Oscar-nominated documentary Gasland, Cuadrilla Resources came under scrutiny for sourcing natural gas from shale rock formations. The Co-op, the film's sponsor, had gone further by commissioning the Tyndall Centre at Manchester University to report on the environmental damage and impact on human health of shale gas exploration and exploitation. The company's operations had also been linked with local earthquakes.