Technology: The Week in Technology

Brookes takes global comms role at Atex.

Atex, the software company, has hired Nicola Brookes as global comms manager. Brookes joins from Oxfordshire-based PR consultancy Loud Group and will be responsible for developing and implementing PR strategies, managing internal comms and driving the company's social media activity. She reports to global vice-president of partners and marketing Adrian Pike.

GreenUrban Technologies, the clean transport company, has called in Life Size Media to deliver a campaign ahead of January's changes to London's Low Emission Zone. The campaign will aim to raise awareness of the company's technology, which can help reduce emissions on older vehicles.

Fitbit, the electronic US fitness range, has chosen Kaizo to support its launch in the UK in January. Fitbit has developed a range of fitness trackers that sync to personal web pages in order to monitor, manage and motivate those looking to get fitter and healthier.

StarTraq, the software company used by one third of the UK's police forces to process traffic offences, has hired CubanEight as its retained agency. The company previously worked with Brazil PR but has had no agency for the past year. CubanEight will be tasked with promoting the company's products in new markets, and plans to target private sector companies looking for administration and HR system software.

Qualys, the IT security risk and compliance management company, has appointed Chameleon as its retained PR agency after parting with Eclat PR. Chameleon aims to widen the profile of Qualys among national and business titles, while maintaining a strong presence in IT and technology trade titles.

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