University of Cambridge International Examinations provides education programmes and qualifications for fiveto 19-year-olds and is part of the University of Cambridge.
Cambridge director of comms and customer relations Janet Morris said: 'M&F proved that it understands the education landscape and can deliver targeted, high-profile campaigns. We're pleased to be working with them.'
M&F will target school staff and parents to raise the profile of Cambridge as a provider of education and to promote the benefits of its qualifications.
M&F will work with its international network of agencies to promote Cambridge in the UK and worldwide.
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