The Haemophilia Society (HS) has hired Weber Shandwick Public
The agency will co-ordinate an HS campaign to highlight the plight of
those sufferers infected with Hepatitis C through contaminated blood. It
is also charged with handling all media enquiries.
The agency was appointed following a four-way competitive pitch against
LLM Communications, Paul Richards Communications with PoliticsDirect.Com
and GCI Political Counsel with Red Door.
Weber Shandwick's three-strong team will be led by associate director
Stephen Doherty, who reports to HS chief executive Karin Pappenheim.
HS, which provides support to UK haemophiliacs, has already secured a
multi-million pound hardship fund to help those infected with HIV via
Previous PR work was carried out in-house by Pappenheim, and HS's board
of trustees. This is the first time an agency has been appointed to
handle all PA, campaigning and media enquiries.