From From our Bloggers


Steve Chisholm, 11 October

Despite being in a favourable part of the draw, the England rugby team failed to produce a winning formula. However, it is the off-the-field problems that will be remembered long after the quarter-final defeat by France. Royal beaus being front-page news on a night out, lewd comments to a hotel employee, jumping off a ferry for a lark. The charge sheet goes on and on. The squad and management have shown poor judgement and the PR team around them have been inadequate at coping with the challenges ...


Ged Carroll, 10 October

What does social software fatigue mean for brands? It means that investments in platforms are transitory with an indeterminate lifespan; but the experience gained (if captured correctly) is still invaluable. Change is good at least for billings, as organisations are generally notoriously bad at capturing the right lessons as they move from platform to platform ...


Steve Earl, 7 October

The CIPR and PRCA both 'wannabe your lover', given the public spat over members that erupted this week. But perhaps both institutions should take a different slice of advice from the Spice Girls. Because many PROs are asking when will 2 Become 1? The last thing we need is the two UK industry associations strutting and hissing like tomcats over who does what. A merger can't come soon enough ...

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