MEDIA: Telegraph offers standalone daily sport supplement

The Daily Telegraph is to publish a standalone sport supplement

every day of the week from 15 May.

The move is an attempt to reinforce its hard-fought position as the main

broadsheet for sport. It already carries two such supplements on

Saturday and Monday - the latter launched as far back as 1990. Much like

the increasingly cut-throat Saturday daily market, sport is seen as a

key circulation driver.

Meanwhile, the Sunday Telegraph magazine is to expand its weekly

coverage of food and drink in the wake of its Christmas supplement on

the subject.

From 6 May, there will be an extra one-and-a-half pages, taking

editorial to five. Supermarket and kitchen products will be tested on

the Omnivore page, while Giles Kime will edit a drinks section and there

will also be a bar review column.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in