Healthcare: The Week in Healthcare

Pegasus wins skincare brief

Pegasus PR has been brought in by premium skincare range Cor to launch the Silver Series product range in the UK. The brand, popular in the US, is aimed at improving the most problematic skin issues including acne, scarring, ageing and eczema.

Peppermint PR has been called in by confectionery brand Goody Good Stuff to promote its all-natural, gelatine-free range of sweets in the UK. The Hale-based consultancy will be responsible for raising Goody Good Stuff's profile across national and regional media. Sister agency Peppermint Digital will develop a website to support and complement an international PR campaign in the UK and US.

Image Box has been reappointed by Revital, the UK's largest independent health food retailer. The agency previous held the account before the company moved its PR business to Fuel.

The King's Fund has made a number of figures in health policy and management senior fellows. Among them, public policy editor at the Financial Times, Nicholas Timmins, is to lead on a project using the NHS reforms as a case study of policy-making in the Government.

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