A spokeswoman for Boots confirmed the process was under way: ‘This is a standard best practice review to ensure that Boots UK is fully supported in the future to deliver against its business objectives.
‘The aim is to complete the process by the end of the summer and the brief will go to a selected list of agencies, including Lexis, which has the specific credentials that meet Boots' needs.'
The pitches are expected to be taking place in July. The company has been working with Lexis for four years.
The news is not expected to affect the chemist’s other agencies.
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