Wright promoted at Accenture as Martin departs

Accenture has promoted Deryn Wright to the position of PR head.

Accenture has promoted Deryn Wright to the position of PR head.

The decision follows the departure of David Martin, who has left to take up an MD position with Dublin-based agency, The Communications Partnership.

Wright, who was PR manager and Martin's deputy for two years, said she is set to appoint a replacement for her former role.

'There are several campaigns underway at the moment, including the ongoing rebranding,' said Wright.

Accenture came into being on 1 January this year as Andersen Consulting renamed itself and took the opportunity to rebrand more widely.

'We still work closely with our outside agency Burson-Marsteller, and I will be seeking to expand the department later in the year,' said Wright, who reports to Mike Gannaway, Accenture UK marketing director.

Ex-DTi PRO Vicki Trinder joined Accenture last December. She had been PRO to e-commerce and small business minister Patricia Hewitt.

Martin, meanwhile, has returned to his native Ireland to take the newly-created role at The Communications Partnership. The agency has several high-profile clients including Coke and national mobile phone company Meteor.

'I am heading the new IT and corporate division. CP has a good client list and I am taking charge of the IT sector which is expanding greatly in Ireland,' said Martin.

'I'm currently a one-man team, but I shall assess needs and work closely with other departments,' he added.

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