INTERNATIONAL: BORDER LINES - Sennett lands Ogilvy post
San Francisco: Ogilvy PR Worldwide has appointed Larry Sennett as MD of its global technology practice. Sennett will report to the agency's worldwide chairman and CEO Bob Selzer. Ogilvy's technology arm is the third largest internationally, taking fees last year of almost pounds 30m. Sennett joins from Hewlett-Packard where he has been since 1989, most recently as comms manager at HP's consumer business division. His expertise is said by the agency to be issues management, IR, media relations and product promotion. Sennett joins the agency's management and executive committees.
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