The Diary is inundated with stories about PR companies and their fantastic away days.
Normally they don't appear in these pages. Possibly it's out of jealousy (the last time PR Week was allowed out for an away day, it was for cheap red wine and bad pizza). Or it may be because they tend to involve paintballing; ferry cruises; or at a stretch, a day of hot air ballooning, and aren't of much interest to the greater PR world.
But we would like to salute one Rachel Robbins, account handler at LawsonClarke, for going the extra mile at its recent away day at a World War One airstrip.
Other colleagues settled for being strapped into the Utterly Butterly bi-plane. However, as this picture shows, Robbins opted to be strapped ON, for a spot of wing-walking.
Bizarrely, Robbins claims she just knew that 'a girl had to do what a girl had to do' when it came to the challenge.
The Diary thinks this is an admirable excuse for any behaviour, but surely used more often by PR girls when buying that new pair of Manolo Blahniks, than taking to the sky in daredevil stunts.