Technology: TV crew firm calls in help

TV crew and equipment firm S+O Media has appointed Red Lorry Yellow Lorry to handle its UK PR account.

S+O sources crew and TV equipment for broadcast and corporate programme makers. Its most recent projects include BBC One's Let's Dance for Comic Relief and hidden camera show Dirty, Sexy, Funny.

S+O's company director Steph Keelan said: 'We aim to be seen as a trusted, long-term and consultative partner to our clients.'

The initial campaign will see Red Lorry Yellow Lorry focusing on thought leadership and issues-led campaigning to build awareness of S+O's expertise in broadcast crew and equipment hire.

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