Flack: 2011 Power Book submissions

A warning to the industry's most influential, currently mulling over their 2011 Power Book submissions - make sure you keep your entry secure.

Freuds' uber-powerful director Oli Wheeler confessed that one of his answers had been 'interfered' with by a mischievous colleague to suggest his favourite gadget was an 'electric fly swatter'. He insisted: 'While electric fly swatters are of course hugely useful, it would be untrue to say that it's a particularly favourite item in my household.' Be warned people ... Breast milk ice cream refused to melt this week as Westminster City Council gave London parlour The Icecreamists the green light to sell its Baby Gaga breast milk concoction. Lady Gaga won't be pleased; she's threatened to take legal action over the ice cream, reportedly deeming it 'nausea inducing'. Meanwhile, entertainment specialist Taylor Herring is lapping up the global coverage that started with a £50 advert on Mumsnet for a milk-donating mum. Surely they've milked it enough now ... Finally, Flack has been led to believe that erstwhile Coronation Street heart-throb and popstar Adam Rickitt is now seeking to relaunch himself as a PR expert. A source has revealed that the formerly six-packed Adonis has issued his CV to at least two agencies in recent weeks. Clearly he's a Renaissance man - snap him up immediately, agency heads. Just don't let him sing.

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