ETC phases out its top communications role

The English Tourism Council (ETC) has made its director of communications role redundant. Robyn Griffith-Jones, who held the position, has already left the company. There are no ’immediate’ plans to make any further changes to the team, the ETC said.

The English Tourism Council (ETC) has made its director of

communications role redundant. Robyn Griffith-Jones, who held the

position, has already left the company. There are no ’immediate’ plans

to make any further changes to the team, the ETC said.



Senior PRO Ken Kelling is in charge of the press office, which comprises

two PROs, until at least the end of August. All three reported

previously to Griffith-Jones. Kelling will report to ETC chief executive

Mary Lynch, who will decide on the future structure of the

communications team.



Kelling said that Griffith-Jones’ redundancy was ’an outstanding issue’

from July 1999, when the old English Tourist Board was relaunched as the

ETC. ’There was a review of the whole organisation,’ he said.



The organisation is funded by the Department for Culture, Media and

Sport to the tune of pounds 10 million per year for three years. The ETC

aims to promote competitiveness and growth among the 120,000 businesses

in the sector.



The Big Group, which promotes the ETC’s England for Excellence Awards,

used to report to Griffith-Jones but now reports to Jackie McGreevy,

brand services manager. Westminster Strategy was recently appointed to

handle Parliamentary monitoring for the group (PR Week, 23 June).



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