This week’s Press Watch report contains the
slightly-less-than-startling news that Barclays has had the worst press
coverage of any financial services company over the last month.
The report cites ATM charges, branch closures, miserly interest rates,
expensive life assurance cover, internet problems, unimpressive current
accounts and falling mortgage confidence as the issues which have
brought such grief to the bank.
And now chief executive Matthew Barrett has, in a statement to the
Treasury select committee no less, admitted that Barclays’ PR isn’t
quite up to scratch.
’Are we very good at public relations? No,’ he is reported to have
And then, in a comment that may have brought tears to the eyes of those
listening, he continued: ’Do I like the institution being raked over the
coals? The answer is no.’
Probably no more than Barclays’ PR staff like having to defend Barrett’s
whopping pounds 1.3 million pay packet, one imagines.