British Airways has extended its relationship with GCI to include
the global agency’s Turkish operation. GCI now handles BA in 19
The account will be overseen by client relations vice-president Arzu
Karakadilar and media director Ebru Calim, reporting to BA’s commercial
manager Aysim Arda. GCI’s brief consists of press relations, strategic
consultancy and events organising services. The agency started work
earlier this month.