Caine joins the board at rebranded GCI Financial

The former director of corporate affairs for the Alliance and Leicester (A&L), John Caine, MBE, has been appointed as a board director at rebranded GCI Financial.

The former director of corporate affairs for the Alliance and

Leicester (A&L), John Caine, MBE, has been appointed as a board director

at rebranded GCI Financial.



The high-profile appointment of Caine coincides with the rebranding of

GCI Focus as GCI Financial (GCIF), and further European expansion.



’The company is aggressively expanding to become a global financial

brand and the appointment of John Caine and the expertise he will bring

is part of that strategy,’ said GCIF’s managing director Alex

Mackey.



The group already has offices in key global markets and is seeking to

launch wholly-owned operations in Spain and Belgium, added Mackey.

Caine’s appointment coincides with the arrival of Roger Leboff from

Grandfield who joins GCIF as a director and head of converging

technology division. He held a similar position at Grandfield.



The rebranding is part of GCI Group’s plan to roll out GCI Financial as

its global financial brand. Caine will be responsible for professional

and financial services, and public affairs, reporting to the board.



Caine, who takes up his role at the start of June, said he thought his

experience at A&L had prepared him for consultancy life.



’The major lesson I learnt at A&L was to be frank, open and honest with

the media, rather than confuse or try to manipulate it,’ he said.



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