Forster and Company had the ideal plan to raise awareness of the
plight of countryside birds for the RSPB last week.
The ’Skylarks and Scarecrows’ campaign was devised to raise publicity by
using celebrity clothing to dress bird-friendly scarecrows. Account
director Lisa Kinahan, organised a photocall at Marble Arch, featuring
scarecrows dressed in the distinctive outfits of celebrities Ali G,
Denise Van Outen, Ainsley Harriot and Linford Christie.
But her team didn’t bank on just how bird-friendly the celebrities’
clothing would prove. While they should have been attending to the needs
of hired celeb Lesley Joseph, or handling media enquiries, instead they
spent the morning trying to ensure there were no pigeons in the
Kind write-ups in the tabloids suggest they pulled it off, and anyone
wanting to see the scarecrows for themselves should visit Whiteley’s in
London where they are exhibited until the end of March.