Ludgate plans to stop charges for monitoring work

Ludgate public affairs plans to stop charging for monitoring by the end of this year, and has transferred its service to the internet.

Ludgate public affairs plans to stop charging for monitoring by the

end of this year, and has transferred its service to the internet.



The agency’s clients will no longer receive updates on House of Commons

debates and Government policy news by post or fax, but will get a weekly

e-mail with links to the Ludgate public affairs web site. These include

sector- and client-specific reports.



Ludgate public affairs managing director Stephen Lock said his decision

to move monitoring on to the internet was the first step towards

abolishing fees altogether. The cost of the internet service remains

unchanged - pounds 400 per month excluding VAT.



’Gone are the days when clients requested questions and answers from

Hansard and Government departments’ press releases. The economics of our

consultancy is putting together lobbying campaigns. We’ve never made

money on monitoring. This move will do for public affairs what free

banking did for the retail banking sector,’ Lock said.



Ludgate public affairs employs 12 consultants, all of whom contribute to

the agency’s monitoring effort.



Leader, p9.



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