He also had responsibility for Manchester United’s financial and commercial comms as part of his role.
Nayani has now established Highgate PR, a boutique consultancy specialising in PR around the business of sport.
Manchester United’s director of communications, Phil Townsend, confirmed Nayani’s departure and said most of his previous responsibilities would be assumed by the club’s in-house comms team.
Prior to joining Smithfield, Nayani was a business TV journalist with CNBC Europe, Financial Times TV and Reuters. During his time in financial PR he represented international blue-chips such as Macquarie, Henkel and Akzo Nobel.