The Rowland Company is on the hunt for a fashion and lifestyle PR
chief following the resignation of Catherine Morris after just nine
months in the job.
Morris, the co-founder of fashion agency Red Rooster who split the
agency last August before folding her half into Rowland, is on gardening
leave until mid-June.
A Rowland source confirmed that a replacement for Morris - who launched
Red Rooster with Tanya Lake in 1991 - was being actively sought.
Last August (PR Week, 23 July 1999) Morris and Lake divided Red Rooster
into beauty and consumer - which Lake still runs - and fashion and
lifestyle, which Morris located in the Rowland offices before abandoning
the name and joining the Rowland board with her staff and clients.
Since Morris handed in her notice earlier this month, the fashion and
lifestyle unit has been run by director Richard Moss and overseen by
chief executive Beverly Kaye.
The new appointee, expected to be announced next week, will report to
Moss and take charge of a ten-strong team of consultants. Despite
rumours that Morris’ resignation had been accompanied by the departure
of the staff she brought into the company last summer, Kaye stressed
that staff levels in the fashion and lifestyle section had not
Kaye also insisted that the split had been amicable. ’It was her choice
to go. We didn’t want her to,’ she said.
Fashion and lifestyle clients at Rowland include swimwear giant Speedo,
Smirnoff vodka, Ben Sherman clothing, and Reebok Classics.
Morris’ brother Michael Morris joined Rowland at the same time as his
sister, in its technology practice. He is also understood to have left