WPP's PR and public affairs revenues climb 5.1per cent in third quarter
WPP has announced this morning that its public relations and public affairs businesses grew by 5.1% in the third quarter.
The firm added that Burson-Marsteller, in particular, showed ‘excellent growth’.
The world’s biggest communications group, led by Sir Martin Sorrell, reported overall revenues are up over 12%, and its like-for-like revenue growth rate has accelerated to 7.5% in the third quarter.
In the UK, the group’s overall revenues were up 7.4% compared with 5.1% during the second quarter.
WPP’s quarterly trading update also reveals the group believes that the possibility of a worldwide double-dip recession has ‘faded’, adding that it aims to improve operating profits by 10-15% per annum.
The update also states that the group’s strategic focus now includes ‘the application of technology and analysis of data’.
In the first nine months of 2010, WPP’s reported revenues were £6.69bn, up 6.3%.
