From this Sunday, TV station MBI, which broadcasts on Sky Digital,
will be beaming publicist Kizzi Nkwocha straight into front rooms across
Europe, America and Africa.
Former News of the World reporter Nkwocha is now the host of his own
chat show, London Line, for which he has already taped 13 episodes.
Guests include Cheryl Mason, the recently-divorced Masai bride and Mandy
Allwood, of multiple pregnancy fame.
And yes, in case you’re wondering, Allwood and Mason are clients of
Nkwocha and Associates. He points out, with indisputable logic, that it
makes sense for him to have control over the final output, and not
’depending on other people’s editorial judgement’.
Nkwocha is fast becoming the PR industry’s biggest media star, with
recent appearances on documentaries about streaking and selling stories
to tabloids among others.
Despite this, Nkwocha himself isn’t from the ’any publicity is good
publicity’ school of thought.
’If I get an audience of 500,000 I’ll be happy - as long as it doesn’t
include Victor Lewis-Smith,’ he jokes. Lewis-Smith is the feared TV
critic from the Evening Standard who, according to Nkwocha, ’sends rocks