PR EUROPE: MADRID - Sanchis lures Fielden from Ulled

Generalist agency Sanchis y Associados has poached Henrietta Fielden from Ulled y Associados, where she was an account director and responsible for international liaison. Fielden, who worked at Ulled for over six years, will be one of four directors at the Madrid office. The agency is affiliated with Porter Novelli International and GPC, which are both owned by Omnicom.

Generalist agency Sanchis y Associados has poached Henrietta

Fielden from Ulled y Associados, where she was an account director and

responsible for international liaison. Fielden, who worked at Ulled for

over six years, will be one of four directors at the Madrid office. The

agency is affiliated with Porter Novelli International and GPC, which

are both owned by Omnicom.



Fielden will be responsible for international liaison with the Omnicom

companies’ network. She replaces director Jesus Parralejo, who left two

months ago to join publisher Espasa as director of communications.



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