Shandwick UK has restructured its financial practice, appointing
Charles Lankester as chief executive.
Existing head John Reynolds - who has built the practice up since 1997
to a position where it handled mergers and acquisitions work last year
to the value of pounds 6.5 billion - is leaving the company next month
to pursue other interests.
Lankester is now tasked with broadening the global reach of services
offered to existing clients as well as expanding the client
He has been managing director of the financial practice, and deputy to
Reynolds, for the last six months. He assumed that post on returning
from Asia where he held a succession of senior jobs within Shandwick -
including managing director of the Singapore operation from 1996 until
1997 and chief executive of Shandwick Asia since that year. Lankester
now joins the board of Shandwick UK.
He heads a team of 25 and reports to the agency’s recently-appointed UK
chief executive Philip Dewhurst. Lankester hopes to boost the size of
his team by another 25 within 18 months, and is additionally looking to
acquire agencies within the financial sector, in line with the growth
strategy of Shandwick’s parent company, the Interpublic group.
Lankester’s promotion is the first of many anticipated changes following
the arrival of Dewhurst from his role as corporate affairs director at
Dewhurst said: ’The changes at Shandwick, together with my experience
managing financial PR from within a leading FTSE company, position
Shandwick for continued international growth.’
Shandwick’s financial clients number more than 50, and include the Press
Association, PricewaterhouseCoopers and French firm Esat Telecoms. The
company has also worked in the last year for Midlands-based construction
and aggregates firm Tarmac, and London commercial property company
Dewhurst and Lankester’s long-term aim for the financial practice is to
use Shandwick’s global network of offices to make the Shandwick name
synonymous with financial PR in a way to rival established firms in the
’We have dedicated financial teams in every major city in the US, Europe
and Asia-Pacific. Finance is a global story and we can deliver global
results,’ Lankester said.