Eclat Marketing has been appointed by computer software giant
Microsoft to support its community affairs activities in the UK.
The agency will carry out events organisation on behalf of Microsoft, in
particular on its Workability project - set up to tackle unemployment
among people with disabilities. The project is run in conjunction with
the Leonard Cheshire Foundation, and the Department for Education and
Employment’s New Deal initiative.
The account will include running roadshows that target human resources
personnel and professionals to enlighten them with their employment
obligations under the forthcoming Disability Discrimination Act, as well
as publicise Workability as a training facility for people with
Eclat will also source case study material on people that have benefited
from the Workability programme.
August.one, Communications long-term partner to Microsoft UK, will
handle media relations for the project.
Eclat director Peter Shackleton refused to reveal the value of the
contract, but it is understood that Microsoft’s community affairs
interests run into several million pounds per annum.