Editorial: Is the BNFL site the last to know?

It is also a telling indictment of the PR profession that as PR Week went to press, the most recent press statement carried on www.bnfl.co.uk dated back to 3 September with not a mention of its Independent-inspired troubles.

It is also a telling indictment of the PR profession that as PR

Week went to press, the most recent press statement carried on

www.bnfl.co.uk dated back to 3 September with not a mention of its

Independent-inspired troubles.



Perhaps at the same time as evangelising on the importance of

e-commerce, Tony Blair could also send the message to British businesses

that the internet is not only a crucial new tool for profit-generation,

but also profit-protection through reputation management



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