Paris-based Havas Advertising has hired Patrick Lemarchand as
chairman and CEO of the US operations of the Diversified Agencies
division, which includes the group’s public relations operations,
including Euro RSCG and Grayling. Lemarchand was previously chairman and
CEO of Atlas Editions US. His brief is to expand the division by 250 per
cent in the next few years through acquisitions and organic growth.
Lemarchand will be based in New York and will report to Jean-Michel
Carlo, chairman and CEO of the division globally.
