Six Degrees has been charged with raising awareness of LCE among a wider audience and reinforcing the company’s operations as a specialist manufacturer of quality made-to-order parts.
The agency will co-ordinate the UK PR with other campaigns across the continent. Its partners are all members of Eurocom Worldwide; a specialist B2B network for the technology industry.
Six Degrees senior consultant Lesley Booth will lead the account.
She said: 'Lloyd Coils Europe’s multiple name changes over the years has diluted the company’s awareness and our PR programme will put them back on the map.'