Six Degrees set to work on Lloyd Coils Europe pan-European brief

Lloyd Coils Europe (LDE) has appointed Six Degrees to work on its pan-European account following a three-way pitch.

Leading the account: Lesley Booth
Leading the account: Lesley Booth
LCE is a specialist manufacturer of heat coils for the heating, air con and refrigeration industries.

Six Degrees has been charged with raising awareness of LCE among a wider audience and reinforcing the company’s operations as a specialist manufacturer of quality made-to-order parts.

The agency will co-ordinate the UK PR with other campaigns across the continent. Its partners are all members of Eurocom Worldwide; a specialist B2B network for the technology industry.

Six Degrees senior consultant Lesley Booth will lead the account.

She said: 'Lloyd Coils Europe’s multiple name changes over the years has diluted the company’s awareness and our PR programme will put them back on the map.'

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