STOP PRESS: BMW enlists R-JH for Rover consumer PR

BMW Group last week appointed Sophie Rhys-Jones’ agency, R-JH, to organise celebrity associations and handle consumer PR for the Rover brand. R-JH will have an annual budget of pounds 250,000 and fees of pounds 30,000. Rover’s other UK agencies are Ketchum Life for event PR and Harrison Cowley, which communicates with Rover dealers.

BMW Group last week appointed Sophie Rhys-Jones’ agency, R-JH, to

organise celebrity associations and handle consumer PR for the Rover

brand. R-JH will have an annual budget of pounds 250,000 and fees of

pounds 30,000. Rover’s other UK agencies are Ketchum Life for event PR

and Harrison Cowley, which communicates with Rover dealers.



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