Dawson Walker has won a pounds 1.6 million account to promote Hyporium, an e-commerce tool enabling computer reseller Hyperchannel to sell via the internet. The contract, which covers seven European markets, was awarded after a four-way pitch including Ketchum, Ogilvy PR and Gyro. Dawson was the incumbent agency for Hyperchannel, on annual fees of up to pounds 70,000.
Dawson Walker has won a pounds 1.6 million account to promote
Hyporium, an e-commerce tool enabling computer reseller Hyperchannel to
sell via the internet. The contract, which covers seven European
markets, was awarded after a four-way pitch including Ketchum, Ogilvy PR
and Gyro. Dawson was the incumbent agency for Hyperchannel, on annual
fees of up to pounds 70,000.
