Patmore leads PR at On-line Sports

On-Line Sports has appointed Chris Patmore as head of PR following its decision to move PR operations in-house.

On-Line Sports has appointed Chris Patmore as head of PR following

its decision to move PR operations in-house.



Patmore, who started last week at the games publishing company, reports

to publishing director Andrew Hewson, and takes over the role played by

agency Weston.com.



’The deal with Weston. com came to a natural end when On-Line decided to

move its PR work in-house,’ said Patmore.



Patmore brings three years’ in-house experience at Channel Five, where

he worked on the retuning project, on distribution projects and in a

publicity role launching new programme titles.



His brief at On-Line involves publicising forthcoming net sports titles,

including Giant Killers, Euro Manager, AFL Coach and Xtreme Bike

Trials.



He aims to increase consumer coverage and will be targeting games

magazines as well as TV and radio.



’The gaming industry is completely booming at the moment. There are lots

of new publications coming out and it’s developing all the time. It is

the ideal time to get into gaming,’ Patmore says.



In addition to his day job, Patmore has spent the last three-and-a-half

years as a volunteer for the charity Gay Men Fighting Aids, in a

communications capacity. Before joining Channel Five, he worked as a

marketing and PR assistant at Associated Newspapers.



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