Rebecca Griffin has joined the charity, which specialises in hearing loss and hearing health, as its new head of PR and campaigns. Griffin is a former head of corporate relations at Which?
She joins RNID following a period in Spain as a local news reporter, campaigner and political adviser.
In the new role, Griffin is second in command to RNID director of public engagement Emma Harrison, who said she wanted to put hearing loss 'at the heart of the public agenda'.
The RNID is considering changing its name as part of a £260,000 rebrand.
Chief executive Jackie Ballard told supporters during a live chat on Twitter that research had shown the existing name was 'not well recognised and is a barrier to people who are hard of hearing'.