A seemingly impossible task was faced recently by PR agency Peretti
Communications at the launch of its client’s ’Vinopolis - City of Wine’
Vinopolis is located on London’s South Bank and features restaurants, a
wine bar, an art gallery, shops selling food, wine paraphernalia and
books, and a series of interactive exhibits on wine itself, culminating
in the Tasting Halls.
The agency was unexpectedly asked to find a couple of models to
demonstrate the charms of the ’sensory wine tasting exhibit’,
With no models around - isn’t it always the way? - account manager Louis
de Rohan volunteered his services and those of his girlfriend, Lucy
And what a couple of naturals they turned out to be - to the extent that
the result of the impromptu photoshoot wound up being featured on the
cover of last week’s edition of Caterer and Hotelkeeper magazine.