DIARY: Peretti’s de Rohan struts his stuff for Vinopolis

A seemingly impossible task was faced recently by PR agency Peretti Communications at the launch of its client’s ’Vinopolis - City of Wine’ attraction.

A seemingly impossible task was faced recently by PR agency Peretti

Communications at the launch of its client’s ’Vinopolis - City of Wine’

attraction.



Vinopolis is located on London’s South Bank and features restaurants, a

wine bar, an art gallery, shops selling food, wine paraphernalia and

books, and a series of interactive exhibits on wine itself, culminating

in the Tasting Halls.



The agency was unexpectedly asked to find a couple of models to

demonstrate the charms of the ’sensory wine tasting exhibit’,

Sensibilia.



With no models around - isn’t it always the way? - account manager Louis

de Rohan volunteered his services and those of his girlfriend, Lucy

Taylor.



And what a couple of naturals they turned out to be - to the extent that

the result of the impromptu photoshoot wound up being featured on the

cover of last week’s edition of Caterer and Hotelkeeper magazine.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.