Siemens, the pounds 16 billion communications giant, has appointed
Nashville-based agency Ackermann PR and Marketing and Dallas-based
Hopkins and Associates from a host of global firms for two large chunks
of its PR business. Hopkins and Ackermann beat 19 national and
international agencies in Siemens’ four-month search for a firm to
represent its Information Technology Services and Communication Devices
units. The agencies will provide a range of services, including media
relations and crisis communications.
