BORDER LINES: HONG KONG - IBM increases Ogilvy China remit

Ogilvy PR Worldwide is negotiating with IBM to handle its corporate PR in Hong Kong. IBM already retains Ogilvy PR in China and Taiwan and wants the agency to represent it across the whole of the greater China region. A pitch for the Hong Kong brief was held at the end of last year. Incumbent Edelman worked on the account until May this year. The IBM account is overseen by Ogilvy joint managing director Clara Shek, who joined the agency at the beginning of the year from Edelman.

Ogilvy PR Worldwide is negotiating with IBM to handle its corporate

PR in Hong Kong. IBM already retains Ogilvy PR in China and Taiwan and

wants the agency to represent it across the whole of the greater China

region. A pitch for the Hong Kong brief was held at the end of last

year. Incumbent Edelman worked on the account until May this year. The

IBM account is overseen by Ogilvy joint managing director Clara Shek,

who joined the agency at the beginning of the year from Edelman.



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