FOCUS EUROLOBBYING: Net benefits - Electronic transmission of information is slashing cumbersome bureaucracy and changing the manner and the time frame in which European lobbyists are operating. Maja Pawinska reports

Assessing the main stakeholders who are affected by a client’s proposition, and targeting them and the European Parliament to raise awareness of a particular issue or even instigating legislation changes, is the essence of lobbying in Europe. But the way Eurolobbyists go about fulfilling this aim is changing in a fundamental way, compared to how they worked even a year ago.

by MAJA PAWINSKA

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